Personal statement: dos and don’ts
Not sure why your CV isn’t getting you noticed?
Sometimes, the issue can be as simple as tweaking the opening lines of your personal statement. Since it’s often the first thing a hiring manager sees, a poorly crafted statement could mean the difference between getting your CV read or getting it rejected.
To help you enhance your personal statement, we’ve compiled a list of dos and don’ts, along with examples you can draw inspiration from.
Dos
Get Straight to the Point
A strong personal statement is both informative and concise. Aim for a length of 100 to 200 words for maximum impact (note that personal statements for university applications may be longer).
Answer Key Questions
Address the essentials: Who are you? What can you bring to the role? What are your career goals? Structuring your statement around these questions will help you maintain focus and clarity.
Add Value
Be specific about your achievements. Instead of saying, “Increased revenue,” quantify it by stating, “Increased revenue by 20%.” Specifics not only enhance your credibility but also make your statement more compelling.
Avoid Clichés
Personalize your statement to set yourself apart. Steer clear of overused phrases like “A great team player,” as these can make you blend in rather than stand out.
Use the Job Description
Reference the job description to identify key skills that align with the role. This will help you present yourself as the ideal candidate by directly addressing the employer’s needs.
Other impactful words to consider using include: successfully, developed, proven, track record, experienced, and delivering results.
Don’ts
Be Too Generic
Tailoring your statement for each position may take extra time, but it pays off by making your CV more effective in the long run.
Focus Only on Yourself
While it’s natural to discuss your attributes, the best personal statements emphasize what you can offer the company. Highlight the skills and unique contributions you bring that set you apart from other candidates.
Confuse It with Your Cover Letter
Your personal statement should serve as a brief introduction. While it’s important to showcase your experience (e.g., “A Financial Analyst with eight years of experience”), keep it concise. Use your cover letter and work history to elaborate on your achievements.
Think of It as a List
Avoid listing every skill or attribute in a monotonous manner. Instead of starting every sentence with “I,” focus on weaving your experiences into engaging statements.
Neglect Proofreading
Read your personal statement multiple times—out loud, if possible. Have friends or family review it as well. Ensure it flows well and is free from spelling and grammar mistakes. A well-crafted statement not only highlights your achievements but also reflects your professionalism.
Other Pitfalls to Avoid
– Confusing tenses
– Forgetting to spellcheck
– Making it overly personal
– Using colloquialisms
– Including phrases like “YOLO”
By following these dos and don’ts, you’ll create a personal statement that captivates hiring managers and improves your chances of landing an interview.
